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Tuesday, April 24, 2012

I WAS A 97 LB. WEAKLING...


Popular advertising slogan for Charles Atlas' innovative body building program.  Most young men were awed by this transformation, but hopeful.

2 comments:

  1. My older brother was a bodybuilder and a great fan of Charles Atlas. I remember there were Charles Atlas ads on the back covers of many comic books. When I grew up I followed in my brother's footsteps.

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  2. I remember seeing Charles Atlas ads on the backs of comic books also. That's interesting that you and your brother were followers.

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